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The Being Brave Girls Cards

TBBG Cards

In this project, Jelena collaborates with The Being Brave Girls Sema Musson & Hester Leung to create a beautiful set of illustrated strength based cards for print. 

The cards feature various, inspiring characters so girls can ‘borrow’ their strengths and qualities for confidence building. The deck's characters are diverse and relatable, each accompanied by a native Australian flower and some championing Australia's unique birds.

 

Jelena brings the authors' words to life with her thoughtful artwork, spanning across the illustration of 16 unique characters in 50 designed cards in total. From typography to design of visual elements, formatting, logo and box art, she creates a whole language and a finely rendered world for the cards.

The deck is intended to inspire and encourage young girls to be strong and confident.

The Being Brave Cards are available for purchase here.

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